Technology


  • Marriott International launched Business Access by Marriott Bonvoy, an online program designed to ease the travel management process for small- to medium-sized businesses.
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    Courtesy of MullenLowe
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    Marriott unveils digital tools to ease business travel planning, booking

    Business Access by Marriott Bonvoy was designed to simplify the travel management process for small- to medium-sized businesses, which report frustrations with current platforms.

    By July 9, 2024
  • An illustration of a bell on a hotel desk counter with sparkle graphics.
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    Permission granted by ZS
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    Sponsored by ZS

    Hospitality leaders: Let’s get back to the future

    It’s time to rise and shine with blue-sky thinking that fuels innovation and growth for hotels.

    By Kelly McGuire and Nick Sutherland • July 8, 2024
  • An extended robot arm holds a front desk bell while an extended human arm prepares to press down on the top Explore the Trendline
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    AndreyPopov via Getty Images
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    Trendline

    Technology

    From ChatGPT-enabled trip planners to robot butlers, here are the latest trends in hospitality technology.

    By Susibu staff
  • The glass exterior of the Anaheim Convention Center features blue signage denoting Wyndham's 2023 Global Conference.
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    Courtesy of Wyndham Hotels & Resorts
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    Wyndham deepens AI play with guest engagement platform rollout

    Wyndham Connect, in use across North America, was designed to “elevate” the guest experience with mobile tipping and AI messaging, while also driving revenue for franchisees.

    By July 2, 2024
  • A robot next to a traditional luggage cart.
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    Courtesy of Piaggio Fast Forward
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    6 emerging hotel technology solutions to watch in 2024

    From bedbug detection tech to AI-powered luggage storage, these innovations are leading a new wave of hotel technology trends.

    By July 1, 2024
  • HotelsHero, the AI-powered luggage storage management system, launched in May.
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    Courtesy of HotelsHero
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    Hotel Tech-in: The AI-powered system safely storing guest luggage

    The recently launched HotelsHero stores guests’ baggage on-property without lockers or added costs for hoteliers.

    By June 27, 2024
  • A man on a digital tablet for booking, planning and accommodation management while working at hotel front desk
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    Kobus Louw via Getty Images
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    How hoteliers can address evolving challenges in hospitality: report

    Tech integration and training can help hotels streamline operations, drive direct bookings and improve the guest experience, per NYU’s Jonathan M. Tisch Center of Hospitality.

    By June 24, 2024
  • The Biden administration signed into law legislation that gives TikTok owner ByteDance one year to sell the platform or face a nationwide ban.
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    Dan Kitwood via Getty Images
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    How a TikTok ban could impact hotel marketing efforts

    Hospitality industry pros share what hotels stand to lose from a potential ban as well as alternative hotel marketing strategies to consider.

    By June 18, 2024
  • A person's hand types on a keyboard while the other hand holds a credit card.
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    Poike via Getty Images
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    Why choosing a hotel is tougher than buying a car — and how AI can help

    Accenture’s Emily Weiss spoke with Susibu about the plight of "over inspiration" and how hoteliers can use technology to cut through the noise and build brand loyalty.

    By June 17, 2024
  • Guests check in with the front desk in a hotel lobby
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    Hispanolistic via Getty via Getty Images
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    Canary Technologies raises $50M to accelerate AI hotel solutions

    The Series C funding will go toward helping hoteliers modernize their tech stacks and improve the guest experience as “enthusiasm” for AI grows, according to company President SJ Sawhney.

    By June 13, 2024
  • Family walks through hotel
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    Dimensions via Getty Images
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    Opinion

    3 ways hotels can streamline operations this summer

    As the busy season ramps up, hoteliers should consider strategies for keeping their workflows streamlined and their guests safe.

    By Kevin Lane • June 12, 2024
  • A TV screen displays a QR code for guests to scan that leads to the Timeshifter app.
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    Courtesy of Timeshifter
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    Hotel Tech-in: The app helping guests beat jet lag

    InterContinental Hotels & Resorts has tapped Timeshifter, which uses science to help travelers navigate time differences, to improve the guest experience.

    By May 31, 2024
  • Person books travel online
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    Pattarisara Suvichanarakul via Getty Images
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    Expedia debuts AI-powered virtual concierge Romie

    The online travel agency’s AI assistant helps with planning, shopping and booking a trip — and steps in when plans go awry.

    By May 16, 2024
  • The exterior of an OYO hotel in England.
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    Christopher Furlong via Getty Images
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    Hotel operator, tech provider OYO plots US expansion with 250 hotels

    The India-based hospitality technology company will grow its footprint in domestic markets with “strong growth potential,” including in Florida, Nevada and California.

    By May 6, 2024
  • A holographic concierge in a meeting room.
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    Courtesy of Proto
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    Hotel Tech-in: The hologram concierges beaming up to hotel guest rooms

    With the Proto M hologram device, guests at the Beverly Wilshire in California can speak to real-time holograms of hotel staff from the comfort of their suites.

    By April 30, 2024
  • An IHG Hotels and Resorts-branded robe
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    Jesse Grant via Getty Images
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    IHG taps Salesforce to offer customers more tailored experiences

    A single, standardized CRM platform will help IHG understand its customers on a deeper level, the hotel company said.

    By Bryan Wassel • April 29, 2024
  • Abstract 3D image of a city with blue lines for streets and buildings on a black background
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    shulz via Getty Images
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    AI should be ‘strategic priority’ for travel businesses: WTTC

    Artificial intelligence can personalize customer experiences, help make progress toward sustainability goals and advance the future of travel — but it does present risks, the council said.

    By April 22, 2024
  • A QR code is displayed on a guest room TV.
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    Courtesy of IHG Hotels & Resorts
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    IHG becomes first hospitality company to integrate Apple AirPlay

    The technology will allow users to stream content from iPhones or iPads on a guest room’s TV.

    By April 19, 2024
  • cyberattack, privacy, connection
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    Stock Photo via Getty Images
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    Omni Hotels cyberattack may have impacted customer information

    Ransomware group Daixin Team claims to have obtained “sensitive” guest data, though Omni says that data doesn’t include personal payment details, financial information or social security numbers.

    By April 16, 2024
  • Person holds hotel key to door
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    VTT Studio via Getty Images
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    Hotel cybersecurity vulnerabilities extend to key cards

    Researchers found a way to hack Saflok key cards on up to 3 million hotel rooms. But that's just where the threats to guests begin.

    By April 11, 2024
  • A women on a tablet with a suitcase next to her.
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    CentralITAlliance via Getty Images
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    IHG taps Google Cloud for AI-powered travel planner

    The partnership aims to enhance the booking and planning experience, something IHG sees as “critical” to guest loyalty and engagement.

    By April 10, 2024
  • Scott Strickland
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    Courtesy of Wyndham Hotels & Resorts
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    Wyndham appoints CIO Scott Strickland as chief commercial officer

    Heading a newly created commercial organization, the company veteran will focus on Wyndham’s technology strategy and oversee global sales, revenue generation, marketing and loyalty.

    By April 9, 2024
  • Cyberattack and internet crime, hacking and malware concepts.
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    Techa Tungateja via Getty Images
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    Omni Hotels & Resorts hit by cyberattack

    The hotel chain has been responding to the attack since Friday, March 29, when it shut down some of its systems.

    By April 5, 2024
  • People check into hotel
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    South_agency via Getty Images
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    Younger travelers, AI and sustainability to shape future of travel: Deloitte

    Hotels are already working to court eco-conscious travelers, but demographic shifts and the rise of AI-powered booking may lead the industry to rethink loyalty and personalization.

    By April 4, 2024
  • A cabin at the top of a mountain with a nice view
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    Vladone via Getty Images
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    Marriott Bonvoy tests AI-powered search to personalize travel planning

    Homes & Villas by Marriott Bonvoy is letting shoppers search its rentals however they like — even without a specific destination in mind.

    By Bryan Wassel • April 3, 2024
  • The exterior of the Department of Justice in Washington, D.C.
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    robertcicchetti via Getty Images
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    FTC, DOJ consider hotel price-fixing case

    The agencies filed a statement of interest in a case concerning casino hotels’ use of a pricing algorithm, a practice coming under increasing scrutiny.

    By April 3, 2024